Neighbourly, a hyper-local social network was unveiled in India this month by Google's Next Billion Users program. The neighborhood network, available in Mumbai and soon to expand to other cities, lets people share local expertise and crucial information with others in the vicinity
As ecommerce brands struggle to provide increasingly personalized experiences for customers across devices, artificial intelligence is revolutionizing conversations and content.
The impact of smartphone revolution seems to have maximum impact on the youth or generation Z, as some people like to call them. The way mobile apps have proven their utility, especially among young people is simply unprecedented. From games to messaging to even taking online classes, apps have become extremely handy tools for these…
Social listening has been a major marketing strategy in the recent years, but primarily for larger brands. It's not that smaller businesses didn't need it -- the price point just didn't make much sense for what they'd receive.