No one could have predicted where 2020 would take us: The last six months alone have produced more digital transformation than the last decade, with every transformation effort already underway finding itself accelerated, and at scale.
he following excerpt is from Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman, Stephanie Liu, Amanda Robinson and Mike Allton, available August 25 via Entrepreneur Press. Pre-order now from Amazon | Barnes & Noble | Apple Books.
Social media is a powerful marketing tool. However, you are likely to face some challenges. First, you will discover that you do not have enough time to complete most of your marketing strategy tasks. Secondly, you need to get out as many posts as possible, reply to messages and comments, etc.
