Facebook has provided some new insights into its evolving approach to Marketing Mix Modelling, which, eventually, could provide more opportunity for marketers to better target specific audiences with the right content mix, and adjust automatically, based on consumer trends, in order to maximize ad performance across its networks.
Google has ramped up Chrome’s release schedule, with new Chrome versions coming out every four weeks. Chrome 91 stabilizes Linux on Chromebooks, improves Tab Search, powers up Copy & Paste, and improves Chrome OS in other ways.
As small-scale logistics businesses have grown in importance (and revenues), large retail companies have also begun experimenting with a crowdsourced last-mile delivery similar to food delivery services like Deliveroo. Drones have also been considered, and the market remains wide open for a solution that provides the price efficiency of economies of scale while still being…
Google Security VP Royal Hansen described what he called the biggest security challenge in 10 years: "Shifting the focus of security from the technical hygiene of code and configuration to self defending data will save time and resources while unlocking rapid and safe innovation."