Category Archives: Uncategorized

Written by Jeff Hunt, Snap36 Among the many ways Amazon has changed the rules of the game for retail is the way it’s shifted consumer expectations about returns. For the nation’s 100 million Prime members (and remember, the U.S. has only 128 million households) returns are free unless otherwise noted. Retailers that want to compete…

It’s Cheat Week at Mashable. Join us as we take a look at how liars, scammers, grifters, and everyday people take advantage of life's little loopholes in order to get ahead. Technology and social media can obviously be great, but if you haven't quite mastered your platforms and devices, things can get a bit chaotic.…

AUGUST 25, 2019 • JILL KOCHER BROWN Search engines need to index your site before it can rank. But it’s not always obvious if a search index contains the correct pages. Content that should be indexed may not be. And content that should not be indexed often is. After evaluating your site’s crawl, indexation is…

E-commerce platforms have been steadily gaining in online ad revenue share. Their importance has driven advertisers to look at them in a new light and seek to develop new promotional strategies, different from those typically used for social media platforms. Understanding the strategies that work in e-commerce marketing requires a more in-depth examination of the…