AUGUST 25, 2019 • JILL KOCHER BROWN
Search engines need to index your site before it can rank. But it’s not always obvious if a search index contains the correct pages. Content that should be indexed may not be. And content that should not be indexed often is.
After evaluating your site’s crawl, indexation is the next step in the technical search engine optimization audit. Use the following six steps to ensure that the right pages are indexed across your ecommerce site.