If you want to start an email list but feel overwhelmed by all the technical mumbo-jumbo, there’s good news: You can ignore most of the fancy bells and whistles for at least your first 1,000 subscribers.
Read that last stat again; these are the people who have to market effectively to put food on the table, y’all. If you want your marketing to directly translate into money, an email list is one of the best and most effective approaches you can take.
“Email is so 2000’s,” read one reply. Why is there such a disconnect between the effectiveness of email and its cool factor? Email, SEO and blogs continuously outperform their social media counterparts, yet TikTok, Clubhouse and other fancy video platforms get all the buzz — even though their return on investment is murky at best.