There’s no denying that the growth of social media interactions between brands and consumers has been explosive, especially over the past five years or so. With 70% of Americans using social media, many consumers have hung up the phone, stopped writing emails and turned to social media to reach out with questions, compliments and, very…
Raj Nijjer / August 11, 2019 Around three-quarters of U.S. internet users regularly or always search for visual content prior to making a purchase, according to eMarketer; only 3% never do. When it comes to shopping online, product images create a positive experience for potential customers. Many experts share that featuring multiple professional images for…
By Nausicaa RennerAugust 8, 2019 Illustration by Tallulah Fontaine Last year, I had a strange dream. My father and I were wading in an industrial canal, reminiscent of a subway, as thousands of hatchery-raised fish were being released into it. The fish crowded, slimy, around our legs, and I knew (in the way that one…
Manish Dudharejia / August 4, 2019 Ecommerce is one of the fastest growing sectors and is often perceived to be dominated by the likes of Amazon and Walmart. However, with appropriate marketing strategies, small ecommerce websites can also get their fair share of customers. That’s where technical SEO comes in. It is crucial for improving…
